Like a diamond, the A700 is forever.
Its beauty will seduce you. Its performance will amaze you.
SCUBAPRO has recently begun a launch campaign for an incredible new regulator. Our focus has been initially geared towards our Authorized Dealer network and to the diving press/media, simultaneously and worldwide.
- Our dealers are trained and knowledgeable in servicing customers personally in their stores, with complete information and guidance on SCUBAPRO gear, enabling real personalization of choosing diving equipment. They are the ideal SCUBAPRO representatives to present and explain the A700 regulator.
- The diving press is essential for both of us: they have a privileged relationship with the manufacturer and with the public. We rely on them, as you do, to test, report and opine on diving products, relaying the features and benefits of the A700 to the consumer, with an unbiased objective perspective.
In celebration of this exciting development for SCUBAPRO and for our diving partners around the globe, we have prepared a special Introduction Dealer/Press Kit. It includes the official launch film, a technical 3D animation of the A700 and lots of other tools. Our Dealers will be using this kit to learn more about our A700 and to present A700 to you, their customers, in their stores.
In addition, SCUBAPRO launched the A700 to journalists Europe-wide at a prestige gala event held in January at the Genoa Aquarium in Italy (near ‘silicon valley’ of diving equipment manufacturers and home to our SCUBAPRO R&D and factory facilities).
- The following day everyone toured the SCUBAPRO factory and R&D laboratories and had an opportunity to learn more about the technical side and our exigent standards for diving regulator performance. There were even a few journalists who took it underwater in the Mediterranean sea near Portofino.
- In addition to this event in Genoa, we invited the German and East European journalists to the Boot show in Duesseldorf for a special A700 presentation. Due to the tight timing it was not possible for them to go to Genoa since the Boot show started only 2 days later! During the entire first day of the show, Saturday, the A700 was veiled. However a special press event was held at 6pm on the show floor, where the A700 was introduced and unveiled for the journalists, followed by a Gala dinner. The following day the A700 was introduced for the first time to the public.
- The results of all events have been astounding and many journalists have already reported on the A700. You may have already started seeing some press coverage on the A700 in magazines, on web sites and on forums/blogs.
Very soon SCUBAPRO will be launching this regulator specifically to you, the diver.
- You will soon see posters and in-depth brochures in the stores, plus A700 ads in the magazines.
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We are preparing an exciting dedicated web site (scubapro.com/A700) where you will find in-depth details and animations on the A700. This site will be released once we have completed final testing requirements (see below).
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In addition, our MK25 and MK17 first stages have both been redesigned in polished chrome finish editions, specifically for the A700, giving an exquisite look and feel to systems built to last.
- A700 is expected in stores Spring 2009. It is a regulator which has been 3-years in the making and now we are down to our very last 1000 hours of test dives. Not only are our regulators subjected to CE standards, but we have integrated an additional internal validation policy which supersedes any other dive gear manufacturer’s testing requirements. When you put an A700 in your mouth, you can dive in complete confidence knowing that you have the very best at any depth, in any temperature and in any position.
The A700 is:
- Precision handcrafted construction and design for a unique masterpiece, incorporating over 200 different manufacturing operations, using a mix of the latest technologies.
- Polished chrome exterior for a life time of quality and timeless styling.
- Compact dimensions for lightweight comfort, without compromising breathing performance.
- Innovation & engineering as only SCUBAPRO expertise in regulators can do. As the leader in diving regulators since our beginning over 40 years ago, our accumulation of engineering and design experience enable us to make such a revolutionary regulator.
- Core SCUBAPRO features insure safety & reliability for a lifetime of varied diving experiences.
-Air balanced valve technology.
-Diver adjustable inhalation effort.
-Delivered with a super-flow hose for massive air flow and extra durability.
- Exceptional breathing performance at any depth, any temperature, in any position. The Work of Breathing (WOB) has been lowered to an uncommon value of 0,5 J/l.
- New aligned VIVA system with co-axial 2-piece dive switch keeps dimensions compact without compromising air flow (patent pending).
- Full metal body and metal components assure maximum performance and quality. Metal provides the best thermal exchange imaginable for a second stage, dramatically lowering the possibility of freezing in cold water.
KEEP AN EYE OUT FOR MORE A700 COVERAGE AND NEWS ON THIS WEBISTE
